Hayden Panettiere is doing everything in her power to help save endangered whales around the world, through the Save The Whales, Again! campaign that’s being put on by Zude.com. And this time, she wants to make sure that each and every one of you can get involved.
Hayden has come together with a company called Shopit that will be hosting her “Panettiere Closet” storefront, wherein you can shop through all of the clothes she’s giving away and pick and choose which items of hers you’d like to make your own.
Each one of you devoted Hayden fans can copy the tag and put it on your Myspace or Facebook pages so that you, too, can open a storefront for her, to help with this vitally important cause. And with that tag, your friends will be able to do the same. Basically, this is a way that you can actually assist Hayden all by yourself, without having to pay an abundance of dollars that most of us just don’t have. Help Hayden save the whales today!
Click Read More to view the press release on this event, which provides specific details on how to help Hayden Save the Whales, Again!
PRESS RELEASE
Hayden Panettiere Sells the Shirt Off Her Back
Whales Benefit from Zude & Shopit Partnership
May 27, 2008 (Roslyn Heights, NY) - Hayden Panettiere, star of NBC’s Heroes, announced today a first-of-a-kind partnership with social computing site Zude and peer to peer social commerce marketplace Shopit to sell many of her favorite clothes, from designer brands to everyday t-shirts, to raise funds and awareness for the “Save The Whales Again!” foundation. Panettiere, one of the featured celebrities with fan sites on Zude, will offer the items through www.zude.com/hayden.
“Save The Whales Again!” is an international conservation campaign of the Whaleman Foundation and the Animal Welfare Institute, created to raise awareness about the industrial slaughter of whales and dolphins. Pierce Brosnan, Isabel Lucas, Keely Shaye Smith and Panettiere are among the spokespersons for the campaign.
“Many of my fans have posted to my Zude site asking how they could lend a hand saving the whales,” Panettiere said, “The true heroes are my fans! Together with the help of Zude and Shopit we can bring even more attention and pressure on the governments that allow these gentle creatures to be barbarically murdered.”
Panettiere’s fans are invited to team up with the star and participate in the fundraising efforts. By pasting the “grab” code from the Shopit widget on their Zude website visitors can purchase Panettiere’s vintage items via their own sites.
A sizeable selection of Hayden’s wardrobe-from designer dresses to everyday t-shirts and active wear-will be available for purchase starting April 28, 2008. Recent items for sale on ‘Panettiere Closet’ have included: an Alice + Olivia pleated black & white silk dress with the Hale Bob black bowtie shoes Hayden wore to the premiere of Milo Ventimiglia’s It’s a Mall World; a Dooney & Bourke handbag; and a Vera Wang Lavender Label pleated white dress.
“Now that we are giving fans the ability to open their own ‘Panettiere Closet’ we can raise a lot more money to help the whales,” Panettiere commented. “When I was on that surfboard in Japan, floating so close to the pilot whales and dolphins, they were the most graceful animals, like big swimming teddy bears. We were powerless to stop the hunting that day, but with the help of my fans, we can do more, build greater awareness, and fund bigger protests and activities to stop this slaughter.”
Zude Connects Panettiere to Fans
Zude is a social computing destination created by Fifth Generation Systems, Inc. that lets users express their creativity and build their own websites with unlimited pages by dragging and dropping elements from anywhere on the web. Part social network, part aggregation tool, Zude connects users with their world in ways that are meaningful to them.
Panettiere joined Zude earlier this year to launch Fanbase-a feature which allows Zude users to build sites in tribute to Panettiere, while also giving them exclusive access to images, videos, and music. More than just a one-way street, Zude helps Panettiere communicate directly with her fans, post her own blog entries, and find out how they feel about her work.
Zude users who are already members of Hayden’s Fanbase visit her home page and click “grab” on the Panettiere Closet storefront widget. A popup box then instructs the Zude user how to copy Hayden’s Shopit storefront and embed it on their own sites.
Shopit For A Good Cause
Shopit is a marriage of commerce and social networking. Users can build personalized widgets, quickly upload items and list them for sale. These widgets can be displayed across millions of places on the web, including social networks, blogs and emails.
“We are excited that Hayden Panettiere has chosen Shopit’s social commerce marketplace for her cause-related campaigns,” said Matt Hill, CEO of Shopit. “Our Shopit store profiles, widgets, and applications make it easy for any user to promote causes they are passionate about as well as products and services. The partnership with Zude will not only bring Zude users a preferred method of commerce to the Zude community, but the ability to leverage Zude’s model of connecting its users to their world better and more completely.”
“We’re honored that Hayden chose Zude to help spread the word about ‘Save the Whales Again!’” said Jim McNiel, CEO of 5g, the creators of Zude, “And we’re especially thrilled to be working with Shopit to give Zude members the opportunity to take an active role in raising funds for the organization.”
About Shopit
Shopit is a simple to use commerce platform that enables efficient sharing and publishing of products and information anywhere online. Products and Services can be directly linked from Shopit to any site, including popular destination properties like MySpace, Facebook, Bebo, Friendster, Blogger, LiveJournal, Xanga and many more. Shopit enables users within these networks to buy and sell goods and services. Shopit’s free commerce platform provides 100 percent Identity Management/Security features, Shipping Management, and the Moderation of the products, services and content published by its users. Shopit’s free service is compatible with most social networks, Blogs, and traditional ecommerce sites such as eBay, Craigslist, Yahoo Stores and Amazon. The service also supports communication with LinkedIn and Plaxo.
For more information, visit www.shopit.com
About Zude
Zude, the creation of Fifth Generation Systems, Inc. (5g), is a new social computing platform offering users an unprecedented level of freedom and design customization. Using an endless supply of free web pages, groundbreaking drag-and-drop technology and a complete set of social networking features, users can create a media-rich website experience to share with the world.
Images used with permission from Zude.com.
Tags: animal welfare institute, dooney-&-bourke, fifth generation systems, hale bob, hayden panettiere, Hayden Panettiere Pictures, Heroes, isabel-lucas, its-a-mall-world, japan, keely shaye smith, milo-ventimiglia, nbc, new-york, pierce brosnan, roslyn heights, save the whales, save the whales again, shopit, vera wang, whaleman foundation, zudeShare This
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